Non-communicable diseases (NCDs) represent a growing health burden worldwide, particularly in rural areas where access to healthcare is limited. These chronic conditions, including diabetes, hypertension, and cardiovascular diseases, require continuous management to prevent complications. This study explores the treatment seeking patterns and current health status control of NCD patients in a rural setting, aiming to identify gaps in healthcare utilization and areas for improvement.

Objectives:

• To assess treatment seeking behaviour among NCD patients.
• To determine the health status control of NCD patients  

Methodology: This is a community based cross-sectional study conducted among  individuals residing in   Chathamangalam grama panchayat of Calicut district of Kerala, India, with a particular focus on NCDs. A total of 120 participants, aged 35 and above, were surveyed regarding their diagnosis of hypertension, diabetes mellitus, stroke, coronary artery disease (CAD), and other NCDs. The study collected demographic, behavioral, and clinical data, including laboratory results, and the treatment adherence status to identify barriers to effective disease management. The data was collected by direct interview using a pretested   semi structured questionnaire.  
Results: Among 120 participants 68.3% had hypertension , 60% had diabetes ,1.67% had stroke and 0.83% had CAD. Majority of the patients (60%) were having medical insurance and about 43% rely on public healthcare facilities as their source for medications. The study highlights that only 3.33%  of the  patients had good treatment adherence, while 49.17% and 42.5% of the participants had moderate and poor treatment adherence respectively.
Conclusion: The study findings reflect the inadequate treatment adherence of NCD patients especially  hypertension and diabetes in rural settings . There is a present need for comprehensive  public health strategies focusing lifestyle modification, regular follow up  and direct monitoring.
Keywords: Non communicable diseases, Diabetes, Hypertension, treatment seeking behavior, medication adherence